You can’t have a digital platform without a digital strategy. In a world where running a website and social networks is a must for all businesses, a comprehensive strategy is essential. An enterprise’s growth and effective marketing can’t happen without one.

This strategy must be scalable, be geared towards creating a community and generating leads, and must be updated daily as you learn more about your products, services, business environment and – crucially – your customer base. Under our ‘digital strategy’ package, we help you devise such a plan of action and, over time, we help you adapt it to changing circumstances and new goals.

The Approach

Over a designated amount of time, our experts at Concinnity will give you a complete digital marketing strategy alongside an execution plan so that your business succeeds in its marketing goals online. Together, we mine your data and look at what you’ve been doing that works – as well as finding out what you’ve done that doesn’t work. We take advantage of your successes and steer away from any failed campaigns, creating a bespoke strategy that also takes into account your resources, your workforce and your available budget. The approach here is working together, using our experience and your goals and data.

Digital strategy that delivers results

Launch a digital strategy that will catapult your business to online success. One of the leading digital marketing companies in Hong Kong, Concinnity is your partner in advancing your brand in the digital landscape and bringing your business in front of your customers.

At Concinnity, we believe that a digital marketing strategy must be tailored to your unique business objectives, with respect to your brand’s online performance and current place in the competition. We work closely with you to come up with a strategy that is scalable, results-driven, and comprehensive.

Our Services For YourDigital Strategy Success

There are countless variables we take into account when setting out a digital strategy with you, however here are a few methods we will certainly be rolling into your package…

Business auditing
Website UX
SEO
Lead generation strategy
unique selling proposition
Competitive analysis reporting
Concinnity’s digital marketing services

While we look at various variables in creating your digital strategy, the key services we usually include in the plan are the following:

Business auditing

The first step in finding a digital marketing solution is looking into the existing issue or problem. We conduct business and site audits to analyze where we can bring positive change and make a difference. We look into your current rank, overall website health, content quality, links, and more.

Business auditing

is a key part of a digital strategy. It’s all about delving into every aspect of your business and finding out what’s working and what’s not before drawing up what needs to improve and reassessing your goals, objectives and overall wishlist.

SEO

Search engine optimization is at Concinnity’s core as digital strategists. We find ways to boost different aspects of your online presence and optimize your website so you can land on Google’s first page. Organic SEO does wonders to your traffic, conversions, and of course, revenue.

Website UX

Your website plays a huge role in fulfilling the goals of your digital marketing efforts. For it to become an effective marketing tool, it has to have excellent user experience. Our web dev team knows how to make the most of your website and transform it into a great platform for your audience to know more about your brand and find value in your product or service.

Want to learn more about our digital marketing services? Talk to us today.

Website UX

is the ‘user experience’ your customers enjoy while exploring your website. With us, you can see how to improve this experience so your customers get more out of your digital presence. We also provide a list of any missing conversion elements to make the UX smooth.

SEO

stands for ‘search engine optimisation’. Creating the right content for your customer base is essential. Ranking it as high as possible on Google and other engines is crucial.

Lead generation strategy

is crucial. After all, this is at the heart of your business – making sales. This strategy comes hand-in-hand with the overall digital strategy and you will be given help on how to build successful marketing campaigns on your website, how to create a database of potential leads and how to project budget and revenue recommendations.