Category: Search Engine Optimization

Mobile SEO is search engine optimization especially designed for viewing on mobile devices. Mobile devices are handheld gadgets that can perform operations similar to a computer. The most common examples of mobile devices are smartphones and tablets.  Mobile-First Indexing As early as 2014, Google has given attention to mobile-friendly website pages. The leading search engine…

The advancement of the digital world gives a huge advantage to business owners or individual projects. Creating their own websites and pages so that people or customers can reach out to them and learn more about the business.  With the creation of your business websites, this might go without saying, but if you want your…

With the advent of the internet, many people have been able to start their businesses. Many of these businesses are now making use of SEO services to help them get more customers and boost their sales. However, it is important to remember that many companies offer these services, and it can be difficult to find…

As the competition in business is so tight in digital marketing, many business owners tend to be overwhelmed and lost on what kind of strategies they are gonna implement in the digital world. Without proper guidelines and fundamentals, anyone will be absorbed fast down by competitors. Having an agency that will help you in your…

A website is an important asset in your business. But did you know that the right SEO strategy could be even more powerful than you think? When you have an SEO strategy, your website will rank higher on search engine results pages (SERPs), meaning more people will find and visit it. That's when they can…

SEO is one of the best assets of digital marketing. It's not just about getting high rankings in search results. It's also about ensuring your content is found by the right people at the perfect time and place. With SEO, you'll be able to explore different techniques and improve your overall rankings. But aside from…

SEO is short for search engine optimization.  To put it simply, it is the process of improving your content structure on-page and off-page for better visibility. Better visibility means ranking higher on a search engine results page and making it more probable to be clicked on by a user. Local SEO is a specific strategy…

Website Conversion Rate In general terms, conversion rate is simply the number of people from a whole sample that takes the desired action. In website marketing, it is the number of users who actually buy a product relative to the number of visitors. To calculate your conversion rate, simply divide the number of conversions by…

Domain name is the unique address of your website that can be typed by a user directly on the url box or through a search engine to visit your site. It appears on the url bar right on top of a window every time you visit a page.  It might also be helpful to know…

White paper is a formal, long form, published content that resembles a case study without naming an actual product or service. A typical sample contains citations, figures and facts with authoritative references as support. It presents datas and concepts after careful research to ensure truthfulness and credibility. Although it is used as a marketing tool,…