Category: Social Media Marketing

Local SEO SEO (Search Engine Optimization) involves strategies aimed to improve a website’s visibility in local searches. Local searches are important because google takes into account the user’s location when producing a SERP (Search Engine Results Page). It is especially crucial for businesses in need of foot traffic.  Google has improved its algorithms for a…

The Social Media Boom Facebook, the world’s largest social network, has over 1.9 billion active users every hour. The social network giant’s enormous population towers over TikTok, Instagram, and Twitter populations that average between 100m-1b users. With this in mind, a brand that advertises to a niche category can net over 100,000-400,000 views on average. …

Solopreneurs can benefit from a solid social media marketing strategy. It doesn’t require much legwork or a large salesforce to begin with. It’s actually as easy as S-O-C-I-A-L. Here’s how to make an efficient social media marketing strategy. Check this link to know more: Reasons to Include Live Video in Your Digital Marketing Strategy. Strategize Careful…

At this point, every single business out there should know how digital technology provides plenty of opportunities to do marketing. Businesses of all sizes can take advantage of different digital platforms to get their names out there and maximize opportunities to grow their business. This underlines the great need for a solid digital marketing strategy.…

Creating a marketing message is important. It is one of the most crucial factors that businesses need to focus on. A message should be simple, concise, and well-thought-out without sacrificing its quality and meaning. Today, the challenge for marketers to send a meaningful marketing message to the public is much more difficult. With the marketplace…

Effective Twitter marketing has become a lot more complex in recent years, even for experienced social media marketers with corporate SEO training. What was once a platform for people to share their thoughts within a limited number of characters has now turned into a powerful marketing platform for many brands to reach out to their…

Facebook, Twitter, and LinkedIn have always been staple platforms in the social media strategies of businesses. But, a new contender has entered the social media scene and taken over this generation of users – TikTok. TikTok is a video-sharing social network that allows users to upload clips of themselves and share it to their followers.…