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A Basic Guide to Long-Tail Keywords

Keywords are at the core of all SEO-related strategies. They serve as the bridge between contents and the search intent of users. As diverse as the words in the dictionary though, keywords are not created equal. Some are more competitive, while some are very specific or have local intent. The longer a keyword is, the…

search engine optimisation services (PMAT)

The Art of Content Creation: 5 Things to Make You Better at Content Writing

Many of you would probably agree when people say that writing is also considered as a form of art. Just like a typical artist who sculpts, paints, and plays music, you also need skills and talent to become a proficient writer. If you’re able to write engaging and high-quality content, many would call you gifted. …

digital marketing HK

Three Elements of a Highly Effective Website Design

A website is an indispensable tool for many businesses today. But in many cases, it can make or break the reputation of a business. Poor content, slow loading pages, and unprofessional look can simply tarnish its online image. For a website to contribute to the online success of a business, a good website design is…

search engine optimization hong kong

What Can You Do So You’ll Never Have to Run Out of Content Ideas Ever Again?

It can be exhausting to rack up your mind for possible content ideas. There’s always the fear of running out things to write and produce plus it can be draining too. So instead of enjoying the process, you’ll feel worried and pressured to produce something.  While there’s nothing wrong with relying on yourself, wouldn’t it…

best seo hong kong (PMAT)

Every Digital Marketer’s Know-How – 8 Key Steps in Doing Keyword Research

As easy as it may seem, keyword research is simply the easiest to make mistake. Considering how much weight it bears to your search engine optimisation (SEO) campaign, you need to be careful and thorough when carrying out this task. While most might’ve think of this as a simply way of collecting as many related…

social media management

How to Make Sure Your Marketing Messaging Always Lands

Creating a marketing message is important. It is one of the most crucial factors that businesses need to focus on. A message should be simple, concise, and well-thought-out without sacrificing its quality and meaning. Today, the challenge for marketers to send a meaningful marketing message to the public is much more difficult. With the marketplace…

seo agency in hong kong

How Does Keyword Research Works? – Why Do Marketers Take This Step Seriously?

Keyword research is one of the key factors in search engine optimisation (SEO). You’ll see a stark difference in traffic and searches between a website with keywords versus the one with none. If you work in an SEO agency in Hong Kong long enough, you’ll understand how vital this step is in ensuring you’re targeting…

SEO services hong kong

Digital Marketing Myths You Should Stop Believing – Time to Straighten Them Out

Digital marketing is probably one of the industries that are constantly plagued by myths. Sometimes, even the simplest and the most basic ones, people would always get them wrong. It’s hard to trace back where all these assumptions and claims came from, but one thing is for sure, it’s about time to verify and correct…

video-corporate video production

4 Things to Watch Out For When Looking for a Video Production Agency

Video marketing has become a valuable investment to many businesses of today. This is why many organisations are looking into starting their own campaign. However, it takes a lot to choose the right company to work with. So to make a more informed decision in this matter, here are some of the most common mistakes…

video production company hong kong

5 Qualities to Look for a Video Production Agency

Once you decide you want to dive into video marketing, what comes after is finding a good and reliable video production company in Hong Kong. No matter what the scale of the project is, it’s important you partner with someone with experience to ease up the hassle of doing everything on your own. The question…

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