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seo hong kong

Protect your Site from Google Penalties

A flatlined traffic is the last thing you would want to see when you open your Google Analytics. This scenario can happen if a search engine giant penalizes your site. Some experts in SEO in Hong Kong say that penalties are not just because of changes in Google’s algorithms, but also because of negligence. Here…


google my business

Four Easy Ways to Drive Traffic to Your Website

Let’s get straight to the topic: there are many ways to boost traffic to your site. Some are obvious and tried and tested methodologies while some are simply taken for granted by many marketers and online businesses. Some are even free and some won’t even need assistance from your SEO Hongkong agency. Let’s get to…


video production services hong kong (PMAT)

A Guide to a Successful Video Marketing Campaign

The video marketing industry all boils down to creativity and technique. As most of the brands in the market utilize videos for their campaigns, social media platforms are definitely saturated with different kinds of videos. The question now is, how can a video stand out from all those? Here are some guides to make your…


google panda and penguin

From Panda to Pigeon: Summary of Google Algorithm Updates over the Years

Google’s algorithms, in a nutshell, are systems used by the search engine to retrieve data from their search index and provide results for an online search. These algorithms are combined with different ranking signals to provide users with a list of webpages arranged according to relevance. Over the years, Google has updated its systems to…


video production

Video Production Trends to Consider

Social media platforms are now full of videos. In fact, more than a billion of people spend time to watch videos from Facebook every day. Statistics say that it is great for businesses to produce videos. However, this also means that the competition is getting fiercer as social media becomes saturated with different kinds of…


above the fold

Anatomy of the Perfect Above the Fold

The average span of human’s attention is eight seconds. In this fast-paced modern world, it could be much shorter than that. From a marketer’s perspective, a good copy or content must do its magic in that very little time. This is the reason above the fold takes a great priority when it comes to website…


social media

Boost your Social Media Lead Generation with these Techniques

In case you don’t know yet, more than half of the world’s population now uses social media. This means an incredible number of users of Facebook, twitter, Instagram, LinkedIn, and many other online platforms. What this means to businesses is more opportunities to make connections, market products, and generate leads. But how do you turn…


metatags

Meta Tags and Their Roles in SEO

Meta tags are tags that contain information about a web page and its elements so that search engines and website visitors know immediately what it is about. They can highlight a particular element of the page’s content so that it stands out in the search results and guide human users. Meta tags come in different…


search engines

Four of the World’s Leading Search Engines

We all know that Google is the king of them all, but it also pays to know the other search engines that people use. Here’s a quick guide to four of the leading search engines in the world today. Google Google holds 92% of the planet’s search engine market share. It had its humble beginnings…


LinkedIn

Simple Yet Effective Ways to Win on LinkedIn

LinkedIn is one of the world’s biggest professional online networks. It currently has more than 706 million users. This figure alone tells us it is an avenue to connect with professionals and potential customers. This translates to excellent opportunities to market your brand, more importantly. In fact, 93% of B2B marketers consider LinkedIn as the…


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