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On-page SEO Elements

Three On-page SEO Elements You Must Focus On

SEO involves a number of processes and methods in order to work. It is like a machine with different parts that need to work in harmony to get the job done. As the Search Engine Journal puts it, one must get all these parts right to make the entire process work. Here is a quick guide to…


Efficient Digital Marketing

Concinnity: What an Efficient Digital Marketing Looks Like

We are in the digital era when companies and brands compete aggressively in the online arena. Businesses, big and small, strive to stay relevant by maximizing their online presence – creating viral content, expanding their social media reach, etc. The thing is they are not doing it for clout but for the rank. Digital marketing…


Efficient Digital Marketing

Your Guide to SEO Content and Its Many Types

What is SEO content and what role does it play in achieving online success? For a simple refresher, here’s a quick review on what these two words mean: SEO stands for Search Engine Optimization. It is the process of optimizing a website so that Internet users can easily find it when they perform searches through search…


Social Media Marketing

The Incredible Importance of Social Media Marketing on Your Business

Social media has grown to become a massive avenue for digital marketing, helping businesses get their message to reach millions of potential customers in just a single click. A business without a social media account is missing out on opportunities to get their names out there and grow their presence. Social media sites such as…


Content Typing

From Zero to 100K Visitors: A Case Study on Simple SEO Strategies

Andrew Dennis is a columnist who wanted to help a new website increase its potential. But as with any new websites, making your way to the first page of the search results is a big challenge. To survive the competition in the online world, a website needs to lure in as many visitors as it…


Content Typing

Content is King: Dissecting the Importance of Content in Search Engine Optimization

Content and SEO go hand in hand. According to Search Engine Journal, when these two are in their prime, they can “catapult any website to the top of search engine rankings.” It is important to understand the relationship between optimized content and SEO if one endeavor to climb up the rank. But before we get there,…


Mobile SEO

All About Mobile-friendliness and the Impacts of Mobilegeddon

Mobile-friendliness is one of the most important aspects of a website. When a website is mobile-friendly, it does not only comply with the criteria set by Google and major search engines but also responds to the major shift of behavior among Internet users. More and more users today are switching to mobile gadgets to access…


On-page SEO Elements

How SEO and Social Media Helps You Get More Business

SEO and social media are the two buzzwords in the realm of digital marketing. Any businesses want to have either one of these in their strategies. What they fail to realize is that isolating one from the other can make their strategies less effective. SEO and social media should be woven together to develop a solid…


Digital Marketing

How to Make a Foolproof Digital Marketing Strategy

Let me tell you a secret. One of the reasons many digital marketing strategies fail is because of the lack of planning. Many businesses expect their strategies to be effective without focusing on the important details: their audience, their goals, and their execution. To ensure your business doesn’t fall into the same situation, our experts…


Link Building

White Hat SEO Strategies You Need to Follow

In today’s digital landscape, SEO has become an important strategy to increase the visibility of businesses and make sure customers can find them. However, SEO – if not done right – can cause setbacks for a business. For one thing, black hat strategies can lead to penalties from Google and push websites further down the…


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