On Digital Marketing • October 18, 2019
We are in the digital era when companies and brands compete aggressively in the online arena. Businesses, big and small, strive to stay relevant by maximizing their online presence – creating viral content, expanding their social media reach, etc. The...
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On Digital Marketing • September 19, 2019
Content and SEO go hand in hand. According to Search Engine Journal, when these two are in their prime, they can “catapult any website to the top of search engine rankings.” It is important to understand the relationship between optimized content...
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On Digital Marketing • August 15, 2019
Let me tell you a secret. One of the reasons many digital marketing strategies fail is because of the lack of planning. Many businesses expect their strategies to be effective without focusing on the important details: their audience, their goals,...
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On Digital Marketing • June 21, 2019
For many businesses, running a digital marketing campaign has become a necessity. As a response to this, company owners and entrepreneurs are making an effort to invest in one. The dynamics of today’s industry had made the internet as a playing...
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